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Local SEO: when your Google Business Profile deserves its own landing page

From Mike at Orcel (July 2021): Local SEO: when your Google Business Profile deserves its own landing page—notes for teams in Orlando and Central Florida, with patterns that scale for remote clients.

I work with Orlando and Central Florida operators who care about measurable outcomes, not vanity redesigns. This note expands on "Local SEO: when your Google Business Profile deserves its own landing page" from the perspective of shipping, hosting, and search visibility together.

If you are comparing vendors, ask how changes roll from staging to production, how rollbacks work, and how reporting ties to revenue or qualified leads—not just traffic.

Want a deeper walkthrough? Reach out through my contact page and I will tailor examples to your stack, whether that is WordPress, Next.js, or a mix of both.